News

SCALA Activation
February 20, 2014

The chosen digital signage solution of SM for its LED boards is SCALA which aids in the remote management of ad content using only an online connection. PSI as the central station of Scala is now able to upload contents from its head office straight to the LED display. Among the activated sites are SM North Edsa, SM Olongapo and the MAAX Bldg. Soon, all the existing LED boards of SM are to be powered by Scala including ones in SM Megamall, the MOA Spherical LED, SM Cebu and SM Lanang.

With the future plans of SM Prime Holdings to install more LED boards in SM malls, PSI has formed a digital team to focus on the operations and implementation of ad placements primarily for SM's digital signage displays.

Looking Back and Beyond : PSI turns 20
February 20, 2014

A monumental milestone in the history of Prime Spots was witnessed last January 8, 2013. The eventful night took a look into the unfolding of Prime Spots' 20 fruitful years in mall advertising. That night also honoured and gave thanks to the Sy Family for entrusting Prime Spots to uphold SM's core value and tradition of commitment and service to its affiliates, suppliers and tenants.

With the strong foundation laid out by the SM Group of Companies, the leadership and guidance of Ms. Linda Panutat, Prime Spots continue to strive for excellence and carries on its fervent dedication to exceed above and beyond expectations for the next 10, 20 more years.